About us

We make fuel buying & selling more orderly.

ORDR is a platform-based fuel marketplace that connects bulk fuel buyers, sellers, and carriers. We built ORDR because the fuel distribution industry deserved better — faster transactions, smarter pricing, and technology that actually works for the people using it.

Our mission

ORDR makes fuel commerce simpler, clearer, and easier to run.

We help teams replace friction with a better way to quote, deliver, and settle.

Leadership

Extensive industry experience in the energy marketplace with a diverse skill set across management, sales, finance, operations, supply, business development, strategy, compliance, marketing, and technology.

James Pederson, CEO & Founder

30+ years in fuel distribution sales and operations, with senior roles at three of the largest fuel distributors on the West Coast — World Fuel Services, Associated Petroleum Products, and PetroCard — later expanding nationally. Led 7 of 14 acquisitions across that career and drove $25M in combined top-line growth. Founded ORDR to fix two problems he spent three decades inside: sellers leaving margin on the table because bulk fuel has never had real competitive price discovery, and buyers stuck with archaic, manual systems for procurement.

Shishir Jaiswal, Chief Technology Officer

20+ years as a software founder and CEO, including building and selling Beamstack. Has raised $2M across 3 ventures and shipped production software for B2B marketplaces. Leads ORDR's platform architecture and security.

By the numbers

15 min
Average time to receive competitive bids
48 hrs
Seller payment after delivery confirmation
$0
Subscription fees for bulk fuel buyers
100%
Digital — no phone calls, no mailed invoices

Our values

Simplicity

Make the complex feel manageable.

🔒

Trust

Be dependable, clear, and consistent.

🤝

Partnership

Build with our customers, not just for them.

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